She Delivers: Revolutionizing Women Empowerment in Transport and Logistics
September 2023 saw the launch of our groundbreaking initiative, She Delivers, a transformative women empowerment program aimed at reshaping the transport and logistics industry. Launched by the PS Gender and Affirmative Action, Madam, Veronica Nduva, She Delivers seeks to break down barriers and create pathways for women to thrive in traditionally male-dominated roles within our industry.
Transitioning from idea to reality was a major achievement for us and more importantly it has opened doors and changed the lives of the 14 interns who joined in our maiden cohort. The ladies have demonstrated that “yes she can” by excelling through the program either as drivers, mechanics and operations and logistics personnel; showing the seed this initiative has planted will blossom and yield much more than we can imagine.
Further, driven by a commitment to Diversity, Equity, and Inclusivity (DEI), She Delivers aligns with Sustainable Development Goal 5, advocating for the empowerment of all women and girls. The expected outcomes of She Delivers are ambitious and far-reaching. From building a skilled talent pool to achieving gender balance and creating supportive communities, the program aims to set new standards in training, establish a unified industry voice, and provide networking opportunities for talent and opportunities.
Designed to address the longstanding challenge of gender imbalance in the industry, She Delivers confronts stereotypes head-on by asking, “How do we create pathways for more women to enter and excel in the transport and logistics sector?” Guided by the slogan “She Moves. She Belongs. She Delivers,” the program aims to empower women and turn fear and negative stereotypes into opportunities for growth and success in transport and logistics.
This initiative thus positions Ponty Pridd as a beacon of hope and a thought leader within our industry allowing us to collaborate with key stakeholders in nurturing this unstoppable movement for change. The company extends heartfelt congratulations to all the staff who through their collaboration, training, support and kind words to our interns have amplified the outcomes into something we are all proud of; thank you for the diverse roles each one is playing to making this program a success.
In the coming weeks we will share the stories of those in the program, how it has impacted them and what it means to their lives and careers.
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